Legal Strategy for the Business Behind the Content.
Rechtszaid Law helps established creators and digital media companies negotiate brand and commercial deals, license content, protect intellectual property, and make confident decisions as they grow.
Experience
Media & Speaking
Legal Counsel Where Content, Commerce, and IP Meet.
Deals & Commercial Relationships
We structure and negotiate the commercial relationships that drive revenue, distribution, partnerships, and growth.
Content & IP Licensing
We clear, structure, and negotiate the rights businesses need to use, monetize, and commercialize content and intellectual property.
IP Protection & Enforcement
We protect the names, brands, and creative work that create long-term value, advising on trademark clearance and filing, IP strategy, and practical responses when rights are threatened.
Business & Ongoing Counsel
We build the agreements, ownership structure, and legal systems behind a growing digital business, from individual projects to ongoing counsel.
Who We Work With
Creators & Creator-Led Businesses
Content creators (short and long-form), and creator-led products, media companies, podcasts, communities, and education businesses.
More for Creators & Creator-Led BusinessesManagers & Agencies
Teams managing creators, commercial deals, rosters, and the legal infrastructure behind representation.
More for Managers & AgenciesBrands & Digital Media Companies
Companies licensing content, working with creators, building campaigns, or creating products and services built on intellectual property.
More for Brands & Digital Media CompaniesProduction Companies & Studios
Production companies and studios clearing rights, contracting talent and creators, and licensing the content they make.
More for Production Companies & StudiosAI & Technology Companies
AI companies, apps, platforms, gaming companies, and SaaS businesses navigating content and licensing issues.
More for AI & Technology CompaniesRecord Labels
Labels licensing catalog into brand, creator, and digital media deals, and working with artists who are creators in their own right.
More for Record LabelsCounsel That Fits How You Work.
Some clients come to us for one important transaction. Others need help building a legal framework around a new product, licensing program, or growing business. And some reach the point where legal questions arise often enough that ongoing counsel makes sense.
One-Off Matters
Have one important deal, agreement, or IP issue? We can step in for a defined matter without requiring an ongoing relationship.
- contract review and negotiation
- brand deals
- licensing agreements
- management agreements
- trademark matters
- cease-and-desist matters
- IP enforcement
- commercial agreement drafting
Strategic Projects
When a project touches multiple contracts, rights, or business relationships, we can help structure the legal side around the larger commercial objective.
- product launches
- licensing programs
- IP strategy
- management relationships
- contract-system development
- creation of legal templates
- legal infrastructure projects
- new revenue streams
Ongoing Counsel
For businesses where legal questions arise regularly, ongoing counsel provides continuity from someone who already understands your business, contracts, priorities, and risk tolerance.
Practical legal advice from someone who understands the deal and what comes next
Rebecca Rechtszaid founded Rechtszaid Law after working across high-level entertainment mergers and acquisitions at a top law firm, in-house in the music industry and at Meta, and in the creator economy at a top TikTok Shop Partner Agency and representing creators directly.
Her approach grew from seeing how sophisticated companies use lawyers: not only when something breaks, but as part of making better business decisions before problems happen.
Today, she brings that approach to creators and digital media businesses negotiating deals, licensing IP, protecting brands, and building the legal infrastructure behind growing companies.
Rebecca is a Harvard Law graduate and California-licensed attorney with seven years of experience as a lawyer across entertainment and digital media (and ten years working in the creator economy). Her background includes working at Paul Hastings, LLP, in-house counsel at the Azoff Company and Meta, and serving as outside General Counsel to creator economy companies and content creators.
What Clients Say
Duets Network
“Rebecca has been a crucial part of the Duets journey. We began working with her shortly after formation, and over the past several months, she has expertly guided us through the complexities of business law as first-time founders.
Her honesty and meticulousness have helped us navigate agreements and the countless unknowns that come with building a new company. At this stage, having the right people in your corner is invaluable, and we feel incredibly lucky to have found Rebecca so early in our build.
She's brilliant, fair, thorough, and incredibly adaptive to the realities of creating a new business. She has our complete confidence, not only as our lawyer but also as someone we would wholeheartedly recommend to any company looking for a trusted legal partner.”
These testimonials reflect the personal experiences and opinions of individual clients. They do not constitute a guarantee, warranty, or prediction regarding the outcome of your legal matter.
Building Something Worth Protecting?
Tell us what is happening, what you are building, and where you need help. We will determine whether Rechtszaid Law is the right fit and what the next step should be.